Ziggo Sport
CLIENT | ZIGGO SPORT
AGENCY | ONE:NIL
DESCRIPTION
CREW
CLIENT LEAD
Bart van Essen
Agency Producer
Sophie Hilhorst
Creative
Viet Ta Trong & Tomvan Rooijen
Director
Joep Knevel
Executive Producer
Peter van den Heuvel
Director of Photography
Robin Ruitenberg
Producer
Marinca Esselink & Kim Hittinger
Assistent Director
Ijen Mekers
2nd AD
Marijn Wouters
Gaffer
Thijs Besteman
Sound
Max Baasten
AC
Krijn Wintjes
Best Boy
Dirk Zijlstra
Electrician
Ole Kroes
Art
Femke van Tiggele
Set Dresser
Eva Sprenkelder
Styling
Mikail Cetin
MUAH
Shaolin Kretz
Casting
Kim Hittinger & Marinca Esselink
PA
Tom Dekker
Edit
Ijen Mekers
Compositing Jeff Harmunanto
Sound
Max Baasten
Grading
Roman Strijbos
Online
Niels Ewoldt & Cheyenne Langejans
CHALLENGE
Ziggo Sport became the new home of UEFA European football, bringing every major competition together in one place. The challenge was to share this message with impact — reaching a wide and passionate audience while capturing the emotional depth of the sport. The campaign needed to reflect the magnitude of this moment while staying personal and grounded in the experience of Dutch football fans.
APPROACH
The campaign focuses on what football really means to people. It’s not just a game, but a deep emotional connection. Football gives us butterflies, makes us cry, fills us with joy, and sometimes heartbreak. But no matter what, we keep showing up.
We told this story through the eyes of fans from all backgrounds — those who follow Dutch clubs and those who support international teams. Their experiences are shown in quiet moments of anticipation and in bursts of celebration, painting a rich portrait of the football community.
Intersport | Back to CLUB
CLIENT | ZIGGO SPORT
AGENCY | ONE:NIL
DESCRIPTION
TVC & ONLINE, MULTIPLE PLATFORMS
CHALLENGE
Ziggo Sport became the new home of UEFA European football, bringing every major competition together in one place. The challenge was to share this message with impact — reaching a wide and passionate audience while capturing the emotional depth of the sport. The campaign needed to reflect the magnitude of this moment while staying personal and grounded in the experience of Dutch football fans.
APPROACH
The campaign focuses on what football really means to people. It’s not just a game, but a deep emotional connection. Football gives us butterflies, makes us cry, fills us with joy, and sometimes heartbreak. But no matter what, we keep showing up.
We told this story through the eyes of fans from all backgrounds — those who follow Dutch clubs and those who support international teams. Their experiences are shown in quiet moments of anticipation and in bursts of celebration, painting a rich portrait of the football community.
CREW
CLIENT LEAD
Bart van Essen
Agency Producer
Sophie Hilhorst
Creative
Viet Ta Trong & Tomvan Rooijen
Director
Joep Knevel
Executive Producer
Peter van den Heuvel
Director of Photography
Robin Ruitenberg
Producer
Marinca Esselink & Kim Hittinger
Assistent Director
Ijen Mekers
2nd AD
Marijn Wouters
Gaffer
Thijs Besteman
Sound
Max Baasten
AC
Krijn Wintjes
Best Boy
Dirk Zijlstra
Electrician
Ole Kroes
Art
Femke van Tiggele
Set Dresser
Eva Sprenkelder
Styling
Mikail Cetin
MUAH
Shaolin Kretz
Casting
Kim Hittinger & Marinca Esselink
PA
Tom Dekker
Edit
Ijen Mekers
Compositing Jeff Harmunanto
Sound
Max Baasten
Grading
Roman Strijbos
Online
Niels Ewoldt & Cheyenne Langejans
