Felyx
CLIENT | FELYX
DESCRIPTION
ONLINE, MULTIPLE PLATFORMS
CREW
Director
Marijn Wouters
DP
Jeff Harmunanto
Grip
Pim Brandsen
Producer
Marre Tramper
PA
Eva van Overbeek
Edit
Marijn Wouters
Styling
Kim Keizer
Photographer
Darnell Rozenblad
CHALLENGE
Felyx is one of the leading e-scooter shared ride companies in The Netherlands. With the restrictions being uplifted Felyx asked us to create a campaign that would bring Felyx on top of mind again. Creating something that stands out, shows the multi-generational consumer base and gets people in the right mood to go outside with Felyx.
APPROACH
With the city streetscape being flooded with all kinds of branded services, we knew we had to do something new. Something that would really catch your eye. Therefore we choose to show the multi-generational consumerbase from one point of view. With a mount on the e-scooter we got to display all kinds of riders and their own unique ride. While still keeping it fast-paced, fun and all about the ride.
FELyx
CLIENT | FELYX
DESCRIPTION
ONLINE, MULTIPLE PLATFORMS
CHALLENGE
Felyx is one of the leading e-scooter shared ride companies in The Netherlands. With the restrictions being uplifted Felyx asked us to create a campaign that would bring Felyx on top of mind again. Creating something that stands out, shows the multi-generational consumer base and gets people in the right mood to go outside with Felyx.
APPROACH
With the city streetscape being flooded with all kinds of branded services, we knew we had to do something new. Something that would really catch your eye. Therefore we choose to show the multi-generational consumerbase from one point of view. With a mount on the e-scooter we got to display all kinds of riders and their own unique ride. While still keeping it fast-paced, fun and all about the ride.
CREW
Director
Marijn Wouters
DP
Jeff Harmunanto
Grip
Pim Brandsen
Producer
Marre Tramper
PA
Eva van Overbeek
Edit
Marijn Wouters
Styling
Kim Keizer
Photographer
Darnell Rozenblad
