We told this story from the most personal angle possible – through the phones of those who serve. In intimate portraits, each person reveals what matters most to them: family, friendship, love, freedom. Not through dialogue, but through the quiet power of what they choose to show.

Shot with a warm, authentic visual style, the campaign brings Defensie closer to home. It’s not about distant missions, but personal motivations. And in the end, the message becomes clear – this is about protecting what’s worth fighting for.